Introducing "Lifey" and "Lifey Health"

This is a little different. I want to brag for a moment about my little brother, Alex, the founder of Prepare to Serve. This post is completely uninvited and unreviewed by him, though he's sitting across the office from me as I type...

Alex recently launched two major projects, both of which I fully believe in and I hope many people will soon learn about.

The first project is called Lifey Health. It is a budding massive database of candid personal interviews and surveys of people suffering from chronic physical and mental illnesses across the spectrum. As I understand it, his goal is to get virtually every chronic illness represented in a way that fosters a sense of hope, perspective, and community for those recently diagnosed, as well as a machine to de-stigmatize physical and mental illnesses for the public at large. I admit bias, but to me, it's an inspired project, just like Prepare to Serve. He has interns assisting him and already has roughly 300 videos featuring people with personal experiences with illnesses of many kinds (and he only started in September!). To me, these projects are helping #LIGHTtheWORLD.

The second project is to help people create free life histories through an efficient and innovative process at his studio. Yes, FREE. My little brother is CRAZY, but in all the good ways (except for the fatal flaw that he doesn't own a car... haha). The "Lifey" personal history process (life+selfie) is perfect for the older and often less tech-savvy. People can schedule a time to come in for three hours and talk about their lives, with the help of an outline and prompts. It only takes an hour for the browsable, embeddable, 4K "Lifey" to be prepared after that.

Check out this 90-second explanation of that brand new personal history project! If you want to schedule a "Lifey" for yourself or someone you love, go to I imagine time slots will fill up quickly.


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